The BuzzWorthy ecourse is all about attracting the love & attention your soulful business deserves. Throughout the four week course, you’ll gain exclusive access to in-depth interviews with movers & shakers in branding and media. From entrepreneurs to producers to publicists, this roster of contributors will share invaluable insights and favorite resources sure to energize and inspire you. Look at these amazing peeps you’ll learn from!

Erin Newkirk is the CEO and Co-Founder of Red Stamp, a consumer-focused tech company on a mission to Make Relationships Stronger by elevating each + every correspondence with style + grace. Founded in 2005 as an online stationery retailer, Erin has led Red Stamp’s innovative evolution, picking up tons of tech industry honors and media accolades along the way.  Red Stamp has been featured in dozens of major media outlets such as The New York Times, O, The Oprah Magazine, USA Today, Fast Company, Mashable, the Today Show, and more. Erin is always on the move as an active speaker + advisor to women tech entrepreneurs in Minneapolis + New York City. Prior to Red Stamp, she was in Brand Management at General Mills, where she received the coveted Chairman’s Champion Award for her work. Erin began her marketing career at Kaplan Educational Centers, a subsidiary of the Washington Post Company. She tweets @redstamp_erin, pins at + even has a neat little infographic at

Gail Rosenblum is the social issues columnist for the Minneapolis Star Tribune, writing about current issues, trends and the complexities of human relationships. She is author of the recently-released book, “A Hundred Lives Since Then: Essays on Motherhood, Marriage, Mortality and More, (Nodin Press).  Before coming to the Star Tribune in 2000, Gail worked for nearly 20 years as a reporter, editor and essayist for many newspapers and national magazines, focusing on family issues and women’s health. She has a bachelor’s degree in journalism from the University of New Mexico and a master’s degree in journalism, with a concentration in public health, from the University of Minnesota. She has taught writing at the University of Minnesota and the Loft Literary Center. Gail’s writing has garnered awards from the Associated Press, American Association of Sunday and Feature Editors, and the Society of Professional Journalists in Minnesota and Texas. Learn more about her work at

Lisa DubbelsLisa Braun Dubbels is a freelance publicist specializing in mind/body/spirit {M/B/S} titles. Her passion and understanding of the genre coupled with a proven track record conducting distinctive and successful media campaigns has made her one of the most recognized M/B/S publicists in United States. After a career as an in-house publicist at Augsburg Fortress Publishers and Llewellyn Publications, Lisa launched her own company – Catalyst Publicity & Promotion Group – in 2003. Over the past decade, Lisa has become a reliable resource for busy in-house publicity departments, handling PR outreach for high-profile authors and their publishers, including New World Library, Beyond Words Publishing, Fairview Press, Sounds True, Red Wheel/Weiser/Conari Press, Redleaf Press, and Sterling Publishing. Lisa has appeared on The Oprah Winfrey Show and has been featured in a variety of media outlets including the Associated PressThe New York Daily NewsThe Washington Post, and consumer publications, such as Parenting and Whole Living.

Jeffrey Abramson is an integrated marketing expert whose expertise is aligning and activating brands within the world of independent film, fashion, music and the arts. Before launching his own L.A. consulting business in early 2012, Jeffrey spent a dozen years with Gen Art – most recently as the company’s Co-President and previously as SVP of its Film Division, creating custom cultural events for major brands like Starbucks and Kenneth Cole, as well as overseeing screenings, premieres and promotional partnerships with every major film distribution company {such as Fox Searchlight and Paramount} and many independent film distributors.

For the past 15 years, Jeffrey has served on expert panels and juries at festivals and conferences across the country {including Hamptons, Woodstock FF, IFP Market} and has been actively involved in major festivals such as Sundance, SXSW and Toronto. He was featured as one of Los Angeles Confidential Magazine’s “Innovators” in 2011. Jeffrey began his career at Miramax Films in New York City, where he helped market such films as Shakespeare in Love, Life is Beautiful and The Cider House Rules. On Twitter, you can follow his star-studded adventures in Hollywood and beyond.

Carina Sammartino worked in-house at publishing houses for nearly 10 years, eight of those as the Senior Publicist at Hay House, Inc., the world’s leading publisher of self-improvement books, audios, and ancillary products. With involvement in dozens of New York Times best-selling book campaigns, she was responsible for the ongoing management of many of the company’s top authors including the #1 New York Times best selling authors Dr. Wayne W. Dyer and Jorge Cruise, and ongoing best sellers like Immaculee Ilibagiza, and Anita Moorjani. Carina landed company profiles and product reviews in countless national print and broadcast media vehicles. She remains highly regarded for her creativity, integrity, and results driven approach to publicity.

Her authors have appeared on many of the most sought-after national TV shows including The Ellen DeGeneres Show, The Today Show, Live! with Kelly, Dr. Oz, The View, The Talk, OWN Super Soul Sunday, Extra, CNN American Morning and Fox & Friends, as well as hundreds of print, web, and radio outlets including NPR, ABC Radio, The Huffington Post, The New York Times, and industry leading mind, body, spirit sites such as Beliefnet, Spirituality & Health, — too many to list! In 2012, she started her own PR firm; find her at

Allyson Kearns has literally worked in the entertainment industry since she was a child – as a young actor with The Children’s Theater Company & Chanhassen Dinner Theater in the Twin Cities, and as a teen DJ on Radio Aahs. Prior to receiving her master’s degree from The University of Southern California, she worked at Miramax Film Company, Fox Sports Network and the Yari Film Group.

Leaving Los Angeles in 2004, Kearns moved to Chicago where she joined the production staff of The Oprah Winfrey Show, excelling at researching concepts, pitching ideas, booking guests, writing scripts, producing shoots and conducting interviews.  Kearns worked on a wide variety of shows, including “Oprah’s After Party LIVE from the Kodak Theater,” “Wildest Dreams,” “Favorite Things” and “A Farewell Spectacular.” Following the 25th Season, she joined the production team of Oprah’s Next Chapter, writing and shooting stories from around the globe. A dynamic producer both in the studio and in the field, Kearns is skilled at working with everyone from foreign fixers to A-list publicists, international icons to next-door neighbors. Allyson recently left OWN for a new adventure as senior development producer with New Chapter Entertainment, a Chicago production company that specializes in unscripted television. In her spare time, she eats her way through the fantastic Chicago restaurant scene with her husband, reads too many books on her kindle, and takes her beloved golden retriever on long city walks.

Carla Vernon is the Business Unit Director for a portfolio of Family Favorite Cereals within the largest operating division at General Mills. She has overall management responsibility for a $1.5 billion group of products that includes iconic brands like Cinnamon Toast Crunch, Chex, Lucky Charms, Cocoa Puffs, and Kix. Her role also includes leadership of the overall health and wellness strategy for all of the General Mills Big G Cereals. Carla’s career has also included leading business turnarounds and establishing category leadership on Honey Nut Cheerios, Fruit Roll-Ups, and Small Planet Foods.

Beyond her role at General Mills, Carla and her husband Jason get to enjoy lots of hugs and kisses from their son Quincy and daughter Charley (ages 6 and 4). Prior to joining General Mills, Carla worked for The Nature Conservancy, City Year, and for U.S. Senator Carol Moseley-Braun. She serves on the national board of directors for the Make-a-Wish Foundation, volunteers at her church as a Sunday school teacher, and plays an active role as a volunteer at school for her children. Carla received her AB in Ecology and Evolutionary Biology from Princeton University and an MBA from the University of Texas, Austin (as a Consortium Fellow).  She is a Henry Crown Fellow at the Aspen Institute.

Joan Steffend Brandmeier has spent almost thirty years in the media, first as a national Emmy-winning news reporter/anchor at the NBC affiliate in Minneapolis-St Paul, and then as a top-rated host on HGTV (Decorating Cents, White House Christmas, Dream Home Specials). She has appeared on Oprah, Live with Regis and Kelly and the Today Show. Joan also co-hosted Get Real on myTalk 107.1 in Minneapolis {alongside Liv and Colleen Lindstrom}.

Today, she is a published author. Her first book, … and she sparkled was published in 2010 and her next title – peace in, peace out – was released in late 2012. It’s been a fun few decades, but she is most passionate about this moment and her involvement with Peace Begins With Me (a small BIG peace project). Looking at her life, she is sure that this project is why she is here. Find her at


Mary Jaksch has a unique blend of expertise in mindfulness and meaningful online connections. She is chief editor of a popular web site for writers, Write to Done, and also writes her own blog, GoodLifeZen, where personal growth meets spirituality. In addition, she is co-founder of the popular A-List Blogging Bootcamp with Leo Babauta.

Mary’s book, Learn to Love, has been translated into five languages. Her ebook, Start Over: Create the Life YOU Want is also hugely successful. You can download the first (30 page) chapter for free here.

  • Beyond her online adventures, Mary is an authorized Zen master (Diamond Sangha lineage) and psychotherapist with an MA in Religious Studies. She holds a 4th Dan Blackbelt in karate, a professional flautist and loves dancing the Argentine tango in “skimpy dresses!”  First question: how does she fit it all in!?

Beki Hastings began making custom jewelry in 2003. Since that time, her products have been featured all over the media, including various magazines, Pediped shoe advertisements, and Law and Order Criminal Intent. Jewelry from The Rusted Chain is loved by celebrities, from country superstar Miranda Lambert to Olympian Lolo Jones, and blogging all-stars like Ree Drummond {The Pioneer Woman} and Heather Armstrong {Dooce}. The jewelry is sold in local upscale boutiques and internationally, as well as online. Beki now has a small team that works to create jewelry. Her designs feature the best of rustic elegance and trendy looks, with the end result being quality jewelry that will look as new and fresh years from now as it does today. Each piece is custom made using sterling silver, stainless steel, natural stones, and the finest components. Beki is also a photographer and blogger. She lives in an old farmhouse in Kansas with her husband, and her three children.



As founder of Nametag International, Inc., Bridget Levin is the go-to guru for brands in need of a name, literally responsible for naming countless household brands – from foods in your pantry to popular vehicles – and corporations using her proprietary branding process. Her client list includes 3M, Cargill, AT&T, Pfizer, and Seagram’s. She also is a media maven, with a career that includes working as a local TV talk show producer and success as a children’s book author {check out her darling book, Rules of the Wild}.




As Program Director for 1500ESPN in Minneapolis, Brad Lane is living out his childhood dream, having spent countless hours as a kid “announcing” make-believe football and baseball games in his front yard and dreaming of one day working in radio. His broadcasting career has included on-air roles for Top 40, Country, Christian, and News/Talk stations in Arkansas, Texas and Minnesota, including two popular morning shows. He currently oversees all programming and imaging for the Twin Cities’ ESPN affiliate station. In a seven-page interview with Radio & Production Magazine, the industry trade called him “someone with a true love for what he does and a definite gift for entertaining the listener.” Brad is also an award-winning creative copywriter & producer {clients have included Cargill, SuperValu, Winnebago, General Mills, and Schmitt Music} and a successful voice-over artist {he’s the voice of many commercials and multiple Hasbro Interactive computer games including Scattergories and Pop Culture Trivia Pursuit}. Pretty sure his favorite role, though, is as Liv Lane’s hubby! Brad and Liv met in radio and will talk together about their adventures in broadcasting – including covering invaluable tips on radio pitching and interviewing.


Tania Gabrielle is a Celebrity Astro-Numerologist, spiritual teacher, business mentor, author and speaker. She has coached thousands of clients and businesses worldwide – helping them to create abundance and joy by leveraging the secret power in their names, numbers and personal cycles. Her insights have been published on the front page of USA TODAY newspaper edition and, in Entertainment Weekly, ESPN Magazine and online in The New York Times, The Los Angeles Times, Essence Magazine, and US Magazine.

Tania is the creator of Numerology Academy™ – the first ever astro-numerology training course for coaches and healers. Every month she creates an empowering forecast video. She also writes a popular e-newsletter on how numbers inspire us and influence current events. Visit her online at


Beth Nicholls is a wanderer, an adventurer, a seeker of beauty.  She also happens to be an award-winning entrepreneur with a strong sense of social responsibility, who has worked alongside some of the world’s most well-known brands and has been instrumental in raising over $10 million for charity.

Beth founded Do What You Love to give creative women the tools and inspiration to do what they love for life.  This includes groundbreaking retreats and e-courses which have been described as ‘life-changing’, ‘awe-inspiring’ and ‘transformational’.  In fact, Beth was chosen as a finalist for the Digital Entrepreneur of the Year Awards 2012, in the Education Entrepreneur category, in recognition of Do What You Love’s pioneering online courses. Beth also runs a boutique consultancy specialising in responsible business, and has experience working with UN agencies, global brands and NGOs in Africa, Asia, South America and the Middle East.  In 2010 she was selected by Marie Claire Magazine as one of the UK’s 16 most exciting young female entrepreneurs. Beth has a Master’s degree in Japanese and used to host her own TV show.  She is a keen photographer and writer, and an emerging surface pattern designer. Find out more here.

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